Enters the Live-Streaming Market at Scale
Leo Peng, founder of StarSync Collective (SSC), began his career at one of Asia’s largest live-streaming platforms, gaining firsthand operational insights from managing talent ecosystems, monetization models, and agency infrastructure across multi-channel networks (MCNs).
Scaling Talent and Building Cross-Industry Infrastructure
After driving growth through creator monetization and roster strategy, Leo Peng recognized a gap between traditional capital and the creator economy. He began leveraging his family’s finance and real estate network to back creator ventures—laying the foundation for a scalable, business-first model of talent incubation.
StarSync Collective Launches
Leo Peng founded StarSync Collective (SSC) to incubate top-tier TikTok creators with business-first support, blending media strategy, capital access, and live-streaming expertise. SSC became a hybrid model—part media incubator, part growth consultancy, part creator platform.
Scaling Global Influence in Live Media
Now expanding across categories and international markets, Leo and the SSC team are shaping the future of live commerce, creator brand strategy, and influencer-led media infrastructure on a global scale.